In the 2nd part of a two part series on content programs and strategy, we're going to be looking at content development and promotion (on-site and off-site).
Obviously we're all long heard the mantra of "content is King" over the years, but very little on how to best approach that. In the first part of the journey we looked at content audits and content strategy, (you can find that here). Now we're going to be looking at strategies geared towards the development and promotion elements.
Our guests will include;
It should be a great session... be sure to join us by going to the event page HERE or watching it live here on the site.