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Subscribe to this list via RSS Blog posts tagged in Google

Posted by on in Industry News

Can't say that I've seen this before, nor can I seem to reproduce it with any kind of consistency. But it is something 'new', no? Friend of the Dojo, Mike Wilton, shared the discovery today after noticing it while searching for the term [tarantula]. Here's a screen to explain..

b2ap3_thumbnail_KG-Suggest.jpg

The two listings there in the Google suggest drop down seem to be entity expansions based on the knowledge graph updates and leads to query refinements like so;

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Tagged in: Google suggest update

Yea, I'm going there. Normally I don't jump on the bang wagon that is the flailing of the SEO industry each time Google rolls over in the night. The reasoning lies in that we generally don't know much early on and it takes time to digest things. Today, I am breaking that rule.

While I don't really have any hard insights into Google's new Hummingbird algorithm change, we have been talking amongst ourselves about some things over the last month, that are now making some more sense.

Google-HummingBird.jpg

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When you read a lot of patents and papers there is a lot of new layers on the search onion. But every now and then... you come across something that makes you really stop and think. Today is one of those days. We never know when they'll happen, but they inevitably will. Pathetic as it is, I sort of pine for 'em.

We all know that mobile search continues to grow, including geo-localization. Most of us also have seen the rise of personalization over the years. The relationship of temporal elements, if it is adapting older content or preying upon the QDF (query deserves freshness) is also fairly common knowledge. That's what makes today's journey fun, it covers all three!

b2ap3_thumbnail_Geo-behavioural.jpg

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Yes, it sucks. Yes... getting one is never fun. But it does happen and it happens a lot. Hell, it's been the cornerstone of a lot of my SEO consulting work over the last few years. When things go wrong, they seek out the fixer!

Anyway, I figured it was time that I had somewhere to keep my collection of various manual actions and reconsideration request replies for all time. Something to refer to for relevance and history. So here we go.....

Not sure if you have a manual penalty? Try out this new tool from Google.

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Tagged in: Forensics Google Penalty

One of our members, Doc Sheldon of Top Shelf Copy, was noting on the boards that there's some changes (apparently?) to the Google Help docs on "Link Schemes". While I have no idea what's new or added, I did find a post from July, a thread on WMW from Oct. 2012. If anyone has a running tab on changes to this page, please do let me know.

As a guy that does a lot of forensic consulting, including Penguin and Unnatural Links issues, it seems this page is a bit of a blueprint as far as what might be causing you grief.

b2ap3_thumbnail_Google-on-link-schemes.jpg

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Tagged in: Google link building

Posted by on in Industry News

Hey gang, just a quick update to let you know about some things we've been changing with the Friday chat sessions.

For starters, about a month ago we started doing them live, via Google Hangouts. This seemed like a natural evolution from the previous text chat's on Skype. Sure, you can still drop in there and engage during the sessions, we've just stepped it up some.

b2ap3_thumbnail_SEO-Friday-Chat.jpg

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Tagged in: Google News SEO Dojo

If there's one thing I know well, it's how to deal with lost traffic and Google penalties. Over the last 5 years or so it has become a large percentage of the work I do. One of the problems we often face when doing this type of consulting is a serious lack of information to do the forensics with.

Today we're going to look at what to track, and why.

b2ap3_thumbnail_Lost-traffic-tracking.jpg

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Tagged in: Google panda penguin

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