Tip of the Week
Don’t leave link building to the monkeys!
This one is rant-worthy and I intend to write a post about it this week. It seems that a recent poll Barry (at Search Engine Roundtable) did a poll asking if peeps let interns do link building. It seems most of the respondents said YES. Considering how important links are these days; why leave it to the least experienced?
You see, all links were NOT created equal and one can save a lot of legwork by constructing a STRONG link building program. To me this means using specialized, highly trained staffers (or subcontractors). Yes, I understand that the foundational stuff (directories and article marketing) can be boring as hell… but even those can be done wrong.
Here’s the post on SER;