Bing this!! Also launched over the weekend was Microsoft’s new entry; Bing. Here is some of the coverage last week;
Search Engine Land - Search Engine Watch - Marketing Pilgrim

Local Search Ranking factors – if you haven’t checked out this year’s edition from David, do so..go..bookmark.. memorize!!

503 Service Unavailable Status Code Can Kill Your Search Traffic – fellow Collective Thinker, Andy Beard is back in the blogging swing…good to see!

The Next Frontier In Search Marketing; Forbes (of all places) reports that -CMOs and ad agencies can wring lots of value from organic Web search results – who knew?

Writing Content for Small Businesses Online – Bill (Slawski) takes a nice depart from the patent/research scene and looks at how content development and searcher intent can be used together.

Google Testing More Inline Images In Web Search Results – Barry reporting via SEL

Rich Snippets Showing in Google US & Beyond? – this time Barry via SER… that guy’s gonna get a multiple personality issue soon…

Site Audit; Guerrilla style – not a comprehensive guide, but good for doing some quick overview analysis (especially competitors).

the Beginner's Guide: Measuring and Tracking Success – as part of Rands update to the guide, a good post on measuring ones efforts (being the data hound that I am)

SEO Scammers/Spammers Worse In This Rough Economy? – That’s what Jan wants to know and I for one have been seeing more and more malicious types of tactics this year.

Search Stuff

New; Topsy – a new search engine on the scene...(..but) SEOs (are) not impressed with Topsy Search – from Barry at SER

Marjory Meecham sent over this NLP framework paper – good stuff too!

Videos

Google Wave Developer Preview at Google – this is preview of the latest service being launched…

Google Wave: Natural Language Processing - Casey Whitelaw describes the natural language processing behind Google Wave's spelling correction on the deck of the Sydney office.

Does page sculpting work? – Matt Cutts on using nofollow for PageRank sculpting (on the trail)

Matt McGee Local Search- Ad:Tech 2009, informative interview with Matt...

Google longer snippets - Google Search Engineer Ken Wilder talks about the longer snippets produced with the ‘Orion Update’ (hint; it’s on longer queries).

Google Personalized Suggestions – Chip and Dale…erm.. I mean, Uygar Oztekin and Andy Chiu talk about Personalized Suggest (where’s Sep Kamvar)

Weapons

It was a slow week for tools... sigh...

Understanding Correlations in Google Analytics – ROI Revolution

Indispensable Link Building Tools – Wiep lists some must have tools for the link building toolbox.

76% of SEMs Don't Fully Trust Google's Keyword Tool – Barry reporting via SER

Also a slow week for patents... what's a geek to do?

Google - Building parallel hybrid spill trees to facilitate parallel nearest-neighbor matching operations (image search)

Yahoo - Optimization of ranking measures as a structured output problem

NLP for Free – being her fav area of study, stands to reason CJ knows where to find great NLP resources. Check out Free Computer Books and AAAI NLP resources - Woo hoo

NLP @ MS – since we’re talking natural language approaches, why not check out what those upstarts at Microsoft have been doing in the NLP domain

Yahoo! Search BOSS Releases Key Terms – (snip) ‘Key Terms is derived from a Yahoo! Search capability we refer to internally as “Prisma.” This is the same patented technology that powers Search Assist. Key Terms is an ordered terminological representation of what a document is about. The ordering of terms is based on each term’s frequency and its positional and contextual heuristics.’

Information Extraction: Algorithms and Prospects in a Retrieval Context (PDF) - a review of the book which is a historical overview of information extraction and information retrieval…. Methinks I want a copy of this book!!

Mining the Search Trails of Surfing Crowds: Identifying Relevant Websites From User Activity (PDF) – interesting paper that looks at implicit user feedback to identify authoritative websites.